Que ce soit dans le domaine de la vente en ligne, du tourisme, du bâtiment, de la restauration ou encore de la santé, l’image des entreprises sur Internet dépend considérablement des avis des clients. En effet, leurs opinions peuvent représenter une menace ou être...
Vous souhaitez augmenter le trafic de votre site ? Interagir davantage avec vos clients ? Améliorer leur expérience d’achat et automatiser des stratégies de communication ciblées ? Inwin vous dévoile les avantages que peut représenter l’utilisation de WhatsApp pour...
Alternative ou complément aux campagnes d’emailing, le sms marketing est devenu incontournable pour renforcer le lien avec vos contacts. Canal de communication omniprésent dans la sphère privée, le sms est de plus en plus souvent intégré aux stratégies marketing des...
Les valeurs d’humanité et d’authenticité ont le vent en poupe, alors même que la communication et les relations commerciales se digitalisent. Comment concilier une approche virtualisée de votre stratégie de développement avec cette tendance toujours plus forte en...
QU’EST-CE QU’UNE NEWSLETTER ? Quand nous parlons de newsletters, on parle de l’ensemble des mails envoyés quotidiennement à des listes de diffusions envoyés à des prospects, clients et/ou abonnés. Le principe de newsletter peut varier de par leur contenu et objectifs,...
Le commerce mobile (ou m-commerce) englobe toutes les transactions réalisées depuis un appareil mobile sur une application ou un site e-commerce. Depuis l’arrivée des smartphones & du réseau 4G, il est d’ores et déjà possible d’acheter n’importe quel produit...
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